About Us

Our humble beginnings

Originally founded in 2000, Ruby Designs is an independent family-run business that first began its journey as a small boutique located in the heart of Manchester.

In the early 2000’s, Pakistani ready-made suits were not readily available to buy. My mum, Ruby, had always adored Pakistani clothes and loved designing her own suits. My dad, Tahir, encouraged my mum to pursue her dreams to start her own clothing business.

Ruby Designs was then born out of love and passion for Pakistani fashion, providing an affordable and convenient solution to an otherwise lengthy process. Like many others, due to the Covid-19 pandemic, my parents unfortunately lost their boutique and years of hard work. 

However, I was keen to help them continue with their business and this is where I stepped into their story! I am their only child and my dream is for my parents to be eternally happy - I want to support them as much as I can! Together, the three of us had taken the step to branch out and move our business online. We all work together to bring you Ruby Designs! 


Follow us on Instagram to learn more about us and be part of our journey!

Love from Ruby, Tahir and Lawiza ❤︎